Selling Your Home

We are a leading-edge boutique brokerage exceeding industry standards by providing the highest quality service, state of the art marketing, creativity, knowledge and technology tools. Each client will receive a customized marketing strategy that fits their needs and home.

What's my home worth?

Our Approach

1. Expert Preparations

During your pre-listing preparation meeting we will provide you a free analysis for your home which will include a recommended repair list with bids from some preferred vendors that offer us advantageous pricing for our listings and a general timeline for completing the repairs. We will make specific recommendations which will return a 200%, 300% or 400% return when selling the home. Once we agree on the preparation plan, we immediately put our team of professionals to work for you to make the process simple and hassle free. In some cases we may even be able to help defer the costs of renovation to be paid AFTER the home sells.

2. Strategic Planning

Once your home is ready to market we will determine the best price based on market considerations and competing homes in the area. With over 90% of buyers starting their search online it’s critical to make your home appear in the best light possible when we photograph it. The home will be staged and made ready for our professional, high-end photography, videos, full-color, multi-page listing brochure, online marketing, custom website, and advertisement placements. We will conduct a full suite of inspections so that Buyers have confidence in knowing they are purchasing a great home.

3. Active Marketing

In the first week on market we will schedule a Broker Tour with the local Realtors association. This is a great way to attract agents to your home. We will hold open houses for the property until the home is sold, with the exception of some holidays. We find that Open Houses are a great way to bring in Buyer traffic and often leads to a quicker sale of the home. Our client’s listings enjoy premium placement on the top 4 most visited real estate websites on the internet: Realtor.com, Trulia, Zillow ad Homes.com. This increased web traffic has led us to build a database of thousands of active Buyers who are consistently searching for homes in and throughout Silicon Valley.

Seller's Checklist

Be sure to check out our Preparing Your Home to Sell guide for a comprehensive checklist and pictorial representation on how you can make your home shine. 

Please include "Seller's Guide Request" in your message.

Contact us to learn more about our complete marketing strategies we can offer you.